Customer Relationship Management (CRM) Services
Refining Customer Interactions. Strengthening Relationships
What is CRM?
Customer relationship management (CRM) revolutionizes how companies initiate, manage, and optimize customer interactions. The goal is to improve customer relationships, enable customer retention, drive sales growth, and increase brand value.
A CRM is essentially a combination of practices, strategies, and technologies on a single platform that enables you to capture each customer interaction across every touchpoint, analyze this data throughout the customer lifecycle, and accordingly provide better products and services to your customers.
Why Do You Need CRM?
Customer Insights
Insights on customer behavior help create personalized experiences that drive customer satisfaction.
Customer Retention
Satisfied customers mean loyal customers. Understanding the needs and expectations of customers means having the ability to serve them better.
Business Growth
Strong customer relationships mean increasing business growth.
Business Value
Stronger relationships, increasing profits, improved engagements – maximizes business value.
Path's CRM Offerings
Here's how we help
per defined SLAs and proven
methodologies.
Consulting – Evolving business models, customer expectations/engagement methods, and responsiveness requires enterprises to redefine their customer engagement approach more frequently than ever in the past. Our consulting approach assesses your current system and its ability to align with changing environment, strategic roadmap, future, and current business objectives. These objectives drive your CRM strategy to achieve a competitive advantage.
We review, analyze, and assess processes and the quality and health of your systems, for not just their ability to meet the business requirements but also the compliance with data privacy and information security protocols.
A fit gap is presented and discussed while recommending process and technical solutions to be configured to meet your business requirements.
Implementation & Integration – We enable the digitization of your business processes. We cover all aspects including implementation, from deployment to data migrations, upgrades, and real-time integrations. Automation of repetitive manual tasks frees up valuable time for your team to focus on innovation. Integrated systems mean seamless processes, intelligent insights, faster decision-making.
Managed Services – We do more than just fix issues. We believe in enhancing adoption, continuous process improvement, resolving any technical glitches to achieve efficiency improvement and business growth outcomes. We provide critical technical support on time every time.
Our Product Offerings
At Path you'll find
- Highly skilled, qualified, certified support professionals in the industry.
- A mission-critical culture focused on client satisfaction.
- Proven global systems and processes for high-quality, consistent service delivery.
- Global deployment, maintenance, and support solutions for CRM.
- 24×7 365 days support as per defined SLAs.
Benefits to our Customers with our CRM services
- Rapid implementation
- Best integration practices
- 30%-50% reduction in in-house IT expenditure
- Single source for all your requirements
